New Renault Megane GT-Line Paris Saint-Germain campaign presentation
As part of a partnership between Renault and Paris Saint-Germain, the Mégane GT-Line was honored with a major advertising campaign in France between 24 February and 17 March.
At the wheel of the Mégane GT-Line, the former world champion and the iconic player of Paris Saint-Germain, Raí crosses the streets of Paris in the air of Jacques Dutronc. "Five o'clock, Paris awakens". This music is said by the players of Paris Saint-Germain - Kylian Mbappé, Neymar Jr, Gianluigi Buffon, Marco Verratti and Thomas Meunier - and passersby. Raí's popularity increased with the presence of players everywhere. The legendary Mégane GT-Line is at the heart of this passion that stretches to the Parc des Princes. The campaign, "Passion is delivering you", consists of three films of 30, 45 and 60 seconds, published until 17 March.
This ad, published jointly with Paris Saint-Germain, is part of the opening of orders for the release of new releases and the opening version of the new release for the limited edition Mégane GT-Line TCe 140, TCe 140 EDC, TCe 160 and TCe 160 EDC. Mégane GT-Line dCi 150 EDC in the French commercial network. This version combines power and trouble-free operation with the EDC dual-clutch automatic transmission.
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